Choose a purpose and a domain name.
The first step to creating an education website is to understand the purpose of your website. What drives your desire to build an education website? Are you in your first year of teaching and hoping to connect with more seasoned professionals? Perhaps you want a centralized location to organize resources and gain insights into difficult subjects? The sky’s the limit when customizing a website to suit your educational needs. But you need the right tools to get the job done.
Additionally, understanding the audience for your site will help you mold the content you create and include. Are you speaking to fellow teachers? Parents? Students? Are you looking to become a specialized education website? Or are you including information on a range of general topics?
Figure out the direction and audience for your education website, and you’ll have an easier time putting together a strategy. Once you’ve figured out the right focus for your website, you’ll want to find a good domain name. Try to pick a domain name that communicates the purpose of your website while also being easy for users to remember and spell (avoid hyphens and purposeful misspellings).
Get the appropriate accreditation.
Depending on the type of education website you intend to create, you may need to provide evidence of your credentials. Different states have different laws regarding online instruction and educational materials. Do some research into whether or not your site will need certain accreditations to share or post educational materials.
Create well-rounded content.
Education websites are a dime a dozen, so yours needs to offer something others don’t. This means that you have an exciting opportunity to shape your site into exactly what you want. Give your audience reasons to go from casual readers to subscribers with well-rounded content. When it comes to education sites, you can really customize what you want to host. You can provide information on things like:
- Teaching templates
- Homework trackers
- Links to online tutors
- Interactive worksheets
- Sample quizzes and tests
The more you can tailor your content to fill specific, educational needs, the more readers and followers you’re likely to generate. Be sure to pick a website builder that lets you easily add and edit content, so you can always provide new, relevant information to your site visitors. Below are even more ideas for creating and organizing content for your education website.
Organize content by subject or grade level.
Your education website should tailor content to specific grade levels or subjects. Pick an angle that’ll work best for what you want to accomplish. For example, if you feel best equipped to write about biology, tailor the majority of your site to topics around science and biology. Part of your first steps in setting up your education website should be deciding which area or subject you want to focus on with your site. Additionally, decide if your site should have resources like homework calendars or tutor access links. You may also want to organize information based on grade level or age group, and not just subject matter.
Reach out to other teachers to fill in the gaps with content where you feel less confident. Another option to consider is featuring content created by freelance teachers and writers. Check out other education websites to see how they generate their content.
Lesson planning and teacher resources.
It’s no secret that more than ever teachers are strapped for time and money. Offering lesson planning help and additional teacher resources on your education website can be a great way to increase traffic and help out struggling educators.
Take the legwork out of preparing all the content yourself and ask for submissions to your site. Or link to reputable teaching sites where instructors can browse materials and choose resources that work for their curriculum.
Share trusted teacher training tips.
Different subjects require different approaches. And the age group you’re aiming to teach also impacts the approach you take. Learn from the best with an open call for educators to share their tried and true tricks for teaching young minds. Not only is user-generated content a great way to get readers and followers involved on your education website, but it also helps you keep content fresh.
Keep an up-to-date calendar and blog.
A centralized, easily-updated website for your school or educational institution is a simple, cost-effective way to send information to the masses. A school-focused website acts as a hub for parents, teachers and students to regularly check for everything from school supply lists to upcoming fundraisers.
Feature a calendar of events, announcements and a blog section to share information and developments as they occur. Get your audience involved and include a forum where parents and other community members can participate and share helpful information and resources.
Connect with like-minded educators.
Teachers everywhere need a place to gather to share updates, trade war-stories and bounce ideas off each other. An education website with a message board is a great way to facilitate these types of conversations.
If moderating an online forum is too much work consider organizing a monthly newsletter. You can send out emails that update your fellow educators on recent developments in the teaching world, new resources to check out and other general insights.
Sell teaching material, tutorials and more.
Use your education and teaching degree to put together easy-to-follow teaching material as a helpful way to earn extra money. A good website builder will allow you to add an online store to your website, where you can sell comprehensive lesson plans based on the subject you have the most experience with. Make sure to check with state and federal laws to see what permits may be required.
Tutoring and workshops could offer another revenue stream for you. If you have the skill set, consider offering teacher training in specific subjects and take payment by setting up an eCommerce component on your website. Ask your readers what subjects they’re most interested in learning about and create a presentation or course around popular topics.
Once you see the numbers of participants grow, you might consider offering more regular workshops, in-person lectures or expand by inviting guest speakers and presenters to participate. Reach out to local community centers, colleges and other educational institutions to see what types of classes and public courses they offer. Aim to fill a need by covering a topic or subject that doesn’t get much attention.
Find more opportunities for your education website.
As with any subject, there’s always something more to learn about growing your website and engaging with your visitors. Check out these helpful resource pages to learn more about expanding the reach and impact of your website.