Choose a purpose and a domain name.

The first step to creating an education website is to understand the purpose of your website. What drives your desire to build an education website? Are you in your first year of teaching and hoping to connect with more seasoned professionals? Perhaps you want a centralized location to organize resources and gain insights into difficult subjects? The sky’s the limit when customizing a website to suit your educational needs. But you need the right tools to get the job done.

Additionally, understanding the audience for your site will help you mold the content you create and include. Are you speaking to fellow teachers? Parents? Students? Are you looking to become a specialized education website? Or are you including information on a range of general topics?

Figure out the direction and audience for your education website, and you’ll have an easier time putting together a strategy. Once you’ve figured out the right focus for your website, you’ll want to find a good domain name. Try to pick a domain name that communicates the purpose of your website while also being easy for users to remember and spell (avoid hyphens and purposeful misspellings).

Create well-rounded content.

Education websites are a dime a dozen, so yours needs to offer something others don’t. This means that you have an exciting opportunity to shape your site into exactly what you want. Give your audience reasons to go from casual readers to subscribers with well-rounded content. When it comes to education sites, you can really customize what you want to host. You can provide information on things like:

  • Teaching templates
  • Homework trackers
  • Links to online tutors
  • Interactive worksheets
  • Sample quizzes and tests

The more you can tailor your content to fill specific, educational needs, the more readers and followers you’re likely to generate. Be sure to pick a website builder that lets you easily add and edit content, so you can always provide new, relevant information to your site visitors. Below are even more ideas for creating and organizing content for your education website.

Keep an up-to-date calendar and blog.

A centralized, easily-updated website for your school or educational institution is a simple, cost-effective way to send information to the masses. A school-focused website acts as a hub for parents, teachers and students to regularly check for everything from school supply lists to upcoming fundraisers.

Feature a calendar of events, announcements and a blog section to share information and developments as they occur. Get your audience involved and include a forum where parents and other community members can participate and share helpful information and resources.

Connect with like-minded educators.

Teachers everywhere need a place to gather to share updates, trade war-stories and bounce ideas off each other. An education website with a message board is a great way to facilitate these types of conversations.

If moderating an online forum is too much work consider organizing a monthly newsletter. You can send out emails that update your fellow educators on recent developments in the teaching world, new resources to check out and other general insights.

Sell teaching material, tutorials and more.

Use your education and teaching degree to put together easy-to-follow teaching material as a helpful way to earn extra money. A good website builder will allow you to add an online store to your website, where you can sell comprehensive lesson plans based on the subject you have the most experience with. Make sure to check with state and federal laws to see what permits may be required.

Tutoring and workshops could offer another revenue stream for you. If you have the skill set, consider offering teacher training in specific subjects and take payment by setting up an eCommerce component on your website. Ask your readers what subjects they’re most interested in learning about and create a presentation or course around popular topics.

Once you see the numbers of participants grow, you might consider offering more regular workshops, in-person lectures or expand by inviting guest speakers and presenters to participate. Reach out to local community centers, colleges and other educational institutions to see what types of classes and public courses they offer. Aim to fill a need by covering a topic or subject that doesn’t get much attention.