Connect with shoppers through social media.
Including your contact information on your website is a given. People expect to find your store’s primary phone number, email address, and location so they can easily get in touch with you. But don’t just stop there. Go a step further and get active on popular social media platforms, including links to your store’s profile right on your site. Maintaining active social media accounts lets your followers look through your newest arrivals while scrolling through Facebook, Instagram, or Twitter.
If you aren’t sure how to create an engaging social media presence, you can also hire a company to either manage it for you or just to help you get started. Once you feel more confident in managing your social media accounts, you can always take over the reins.