Get a domain name for your business.
A catchy business name goes a long way toward establishing your brand but take care to keep it relevant and professional. Do a competitive analysis of other childcare businesses to see what types of names work best. Your nanny website and business name should tell people who you are and what you do. If you specialize in infant care maybe include that bit of information in the name of your company. A simple, easy-to-remember name like Newborn Care or Infant Sitter might do the trick. Remember - whatever name you choose for you business will ideally serve as the domain name for your website as well. So once you come up with a name you like, check to see if the corresponding domain name is available before moving forward.
To appeal to a more specific demographic consider choosing a name that includes a reference to your area. Mountain towns tend to have a lot of businesses with the words “alpine” or “elevation” in the name. Conversely, coastal town residents may feel more connected to companies with names that include descriptions like “bayview” or “windswept,” for example.
When it comes to domain names, keep in mind that you can get something besides just a .com. New domain extensions, like .care, can help you get creative with your website’s name.