Bill Hartzer is an independent SEO Consultant with more than 20 years of direct search engine optimization experience to provide technical SEO audits of websites, as well as technical link audits and link cleanups of websites. He is globally well-known for his research on the topic of search engine optimization and the new gTLD domain names. He provides research and marketing of white papers and case studies related to the new gTLDs, as well as consulting related to domain migrations. Bill is a frequent speaker and expert discussion panel participant at various search engine marketing and internet marketing conferences and events such as the SMX and the PubCon conferences. He maintains a blog on his website, www.BillHartzer.com, and is the co-founder of the Dallas/Fort Worth Search Engine Marketing Association.