Robbin Block is a creative marketing strategist at Blockbeta Marketing. She’s a magician with small budgets. Her practical approach helps clients take the pain out of marketing decisions. Robbin is the author of the Homepage Homeruns Workbook and Social Persuasion: Making Sense of Social Media for Small Business. She’s also been a SCORE instructor and mentor since 2003, and was the producer and host of the Minding Your Business radio show in Seattle. Connect with Robbin on LinkedIn.