How to use Google Plus – Basics

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Unless you’ve been living under a rock for the past who knows how long, you know that Google is a powerhouse of a search engine. With that power comes some pretty persuasive capabilities in terms of connecting socially on the Internet.

Google+ is a social network that’s attached to the most visited website around, and that definitely has its advantages.

 

Think about it. If, say, one of your customers was to Google your awesome business, how nice would it be to find the info you provided in your Google+ account shows up for them automatically? Let’s learn how to use Google Plus starting with the basics.

To start using Google+

How to use Google Plus

  1. Create your own personal profile. You have to use your name for your profile, not your business’s name. By creating a personal profile, this also means you are creating a Gmail account.
  2. Create your business page. You’ll have to decide what category you want your company to be in, add your company’s info, and get started with your account, but it will be well worth it.
  3. Start sharing. Whether you’re about to post a picture or share something internally with your employees, Google+ has you socially connected.

To raise awareness about your business and connect with customers and prospects, it would definitely benefit you to post somewhat frequently on your Google+ account. For example, you could post about the awesome new thingymabob that your company’s really excited about, a notable new hire, or an expansion into a new market.

 The more you update, the more frequently your Google+ account will show up in search results.

 

It’s probably in your best interest to join communities (known as “circles”) that have similar interests with your business. To learn more about how to do that, go here.

Make sure you take full advantage of Google+ by taking a look at their business page. And if you’re in need of a business website, GoDaddy GoCentral lets you link your website to your tribe directly on your Facebook page and other social media, with just a few clicks.


Also published on Medium.

Isaac Irvine
A cheerleader for small business owners and buying local, Isaac “loves the heart and soul that local businesses put into their products and services.” He’s especially interested in writing articles and sharing advice about productivity and efficiently building a business. “It’s hard to run a business and balance family and friends,” he says. “I have young kids and a wife at home, so I know how important family time is. I love sharing tips and tricks that help small businesses grow and give them more time to spend with the people who support their dream at home.”   When he’s not at work, you can usually find Isaac and his kids riding their bikes at the local skatepark or sampling local coffee offerings.   Isaac is a native of Northern California who transplanted to Phoenix eight years ago to work for GoDaddy.