{"id":9254,"date":"2026-03-02T10:21:17","date_gmt":"2026-03-02T18:21:17","guid":{"rendered":"https:\/\/www.godaddy.com\/research\/?p=9254"},"modified":"2026-03-03T09:27:53","modified_gmt":"2026-03-03T17:27:53","slug":"what-small-businesses-tell-us-about-the-economy-that-wall-street-cant","status":"publish","type":"post","link":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/","title":{"rendered":"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t"},"content":{"rendered":"\n<p><strong>New research from GoDaddy and UCLA Anderson Forecast finds that small business data can offer earlier, and in some cases stronger, signals of U.S. economic performance than traditional measures such as the stock market.<\/strong> <br><a href=\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GoDaddy-UCLA_What-Small-Businesses-Tell-Us-About-the-Economy-That-Wall-Street-Cant_20260220.pdf\" type=\"attachment\" id=\"9267\" target=\"_blank\" rel=\"noreferrer noopener\" data-eid=\"comms.microsites.venture-forward\/link.c4ab8a00ae11680fad94bf478287474f\">Full report here<\/a><strong>.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>In the fourth quarter of 2025, GoDaddy\u2019s Participation Index rose year-over-year, capturing renewed growth in digital small business activity nationally. <\/strong>Historically, increases in the index have been associated with stronger payroll employment growth and declines in unemployment within three to four quarters.<\/p>\n\n\n\n<p>We\u2019ve&nbsp;always known small businesses are the backbone of the economy.<strong>&nbsp;<\/strong>What\u2019s&nbsp;new is evidence that small business formation,&nbsp;especially the rise of digital entrepreneurship,&nbsp;may also help&nbsp;anticipate&nbsp;where parts of the economy are headed.&nbsp;<\/p>\n\n\n\n<p>The report,&nbsp;\u201c<a href=\"https:\/\/godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GoDaddy-UCLA_What-Small-Businesses-Tell-Us-About-the-Economy-That-Wall-Street-Cant_20260220.pdf\" type=\"link\" id=\"https:\/\/godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GoDaddy-UCLA_What-Small-Businesses-Tell-Us-About-the-Economy-That-Wall-Street-Cant_20260220.pdf\" data-eid=\"comms.microsites.venture-forward\/link.0fd363e27c5d8ad92194d221b8e885ed\">What Small Businesses Tell Us About The Economy That Wall Street Can\u2019t<\/a>,\u201d&nbsp;analyzes national data from 1990\u20132025 and incorporates real-time digital entrepreneurship data from GoDaddy. It finds that while stock market returns are statistically linked to economic outcomes, those relationships are&nbsp;relatively modest. By comparison, small business formation shows a stronger relationship with GDP growth, payroll employment, and unemployment \u2014 and often appears earlier in the data.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" src=\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic-1024x655.png\" alt=\"Chart comparing small business data, new business formation, and S&amp;P 500 as economic indicators\" class=\"wp-image-9303\" style=\"width:758px;height:auto\" srcset=\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic-1024x655.png 1024w, https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic-768x491.png 768w, https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic-1536x983.png 1536w, https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic-320x205.png 320w, https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic-120x77.png 120w, https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GSBRL-UCLA_Small-Business-vs-Wall-Street-Economic-Indicators-Infographic.png 1872w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color has-small-font-size wp-elements-0876c845636234b71061dc5a363c6c5e\"><em>Image available for download <a href=\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GoDaddy-Small-Business-Research-Lab_UCLA_20260220_.png\" type=\"attachment\" id=\"9281\" data-eid=\"comms.microsites.venture-forward\/link.15f5d4c3c08ac3100e1e9c056287839c\">here<\/a>.<\/em><\/p>\n\n\n\n<p>A one percent increase in small business births is associated with roughly:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>0.18 percent higher GDP growth<\/li>\n\n\n\n<li>0.16 percent higher payroll employment growth<\/li>\n\n\n\n<li>A 0.15 percentage point decline in unemployment<\/li>\n<\/ul>\n\n\n\n<p>Importantly, increases in new business formation are associated with<strong> <\/strong>higher payroll employment&nbsp;roughly three&nbsp;quarters later and lower unemployment about four quarters later.<\/p>\n\n\n\n<p>At the local level, GoDaddy\u2019s entrepreneur data shows a strong correlation (0.84) with establishments employing fewer than five people.&nbsp;<strong>Often, the first moment an idea feels real is when someone gets online, secures a domain, and builds a website. That gives GoDaddy a unique lens into early-stage economic activity<\/strong>,&nbsp;and by sharing this data quarterly,&nbsp;we\u2019re&nbsp;helping make that visibility accessible in a sometimes opaque or confusing economic environment.<\/p>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Different indicators capture&nbsp;different parts&nbsp;of the economy. What this analysis shows is that early-stage small business activity captures dimensions of local economic change that equity markets alone cannot.<br><strong>&#8211; William Yu, Economist at UCLA Anderson Forecast<\/strong><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The findings do not imply causation or serve as standalone forecasts. Rather, they show that stock market performance alone provides an incomplete picture of economic conditions,&nbsp;particularly when it comes to jobs and local&nbsp;opportunity.&nbsp;<\/p>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>This report is an important contribution to how we understand the real economy because it shines a spotlight on where Main Street employers and their employees live and work.<\/p>\n\n\n\n<p>By pairing decades of macroeconomic data with GoDaddy\u2019s real-time view of digital entrepreneurs, these data show what our local chamber of commerce partners see every day: small businesses are one of the most direct and&nbsp;timely&nbsp;signals of economic health in communities across America.<\/p>\n\n\n\n<p><strong>\u2013 Curtis Dubay, Chief Economist at the U.S. Chamber of Commerce<\/strong><\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><\/blockquote>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>This research reinforces why looking at, talking about, and supporting small businesses is not just nice \u2014\u00a0it\u2019s\u00a0economically smart and essential. Small businesses deserve to be central in economic conversations, not peripheral to them.\u00a0<\/p>\n\n\n\n<p>Introducing Small Street alongside Wall Street and Main Street offers a more complete lens for understanding how economic momentum is taking shape across communities.<\/p>\n\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>As traditional economic indicators are often delayed or limited in scope, this research shows why small business activity, particularly digital-first entrepreneurship, deserves greater attention in economic analysis. <\/p>\n\n\n\n<p><strong>\u2013 Alexandra Rosen, Global Head and Economist, GoDaddy Small Business Research Lab<\/strong><\/p>\n<\/blockquote>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/GoDaddy-UCLA_What-Small-Businesses-Tell-Us-About-the-Economy-That-Wall-Street-Cant_20260220.pdf\" data-eid=\"comms.microsites.venture-forward\/link.c4ab8a00ae11680fad94bf478287474f\">Download Report<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<style>\n    .story__section__wrapper { \n        padding-top: 12px !important; \n    }\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>New research from GoDaddy and UCLA Anderson Forecast finds that small business data can offer earlier,\u00a0and in some cases stronger,\u00a0signals of U.S. economic performance than traditional measures such as the stock market.<\/p>\n","protected":false},"author":52,"featured_media":9276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-9254","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-new-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t<\/title>\n<meta name=\"description\" content=\"New research from GoDaddy and UCLA Anderson Forecast reveals that small business data provides earlier and stronger economic signals than Wall Street. Discover how a 1% increase in small business births correlates with higher GDP and lower unemployment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t\" \/>\n<meta property=\"og:description\" content=\"New research from GoDaddy and UCLA Anderson Forecast reveals that small business data provides earlier and stronger economic signals than Wall Street. Discover how a 1% increase in small business births correlates with higher GDP and lower unemployment.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\" \/>\n<meta property=\"og:site_name\" content=\"Small Business Research Lab\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-02T18:21:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-03T17:27:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1156\" \/>\n\t<meta property=\"og:image:height\" content=\"698\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Small Business Research Lab\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Small Business Research Lab\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\"},\"author\":{\"name\":\"Small Business Research Lab\",\"@id\":\"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/f47bf96a1d0dd677211f4891bd66e91f\"},\"headline\":\"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t\",\"datePublished\":\"2026-03-02T18:21:17+00:00\",\"dateModified\":\"2026-03-03T17:27:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\"},\"wordCount\":604,\"image\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg\",\"articleSection\":[\"New Research\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\",\"url\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\",\"name\":\"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t\",\"isPartOf\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg\",\"datePublished\":\"2026-03-02T18:21:17+00:00\",\"dateModified\":\"2026-03-03T17:27:53+00:00\",\"author\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/f47bf96a1d0dd677211f4891bd66e91f\"},\"description\":\"New research from GoDaddy and UCLA Anderson Forecast reveals that small business data provides earlier and stronger economic signals than Wall Street. Discover how a 1% increase in small business births correlates with higher GDP and lower unemployment.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage\",\"url\":\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg\",\"contentUrl\":\"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg\",\"width\":1156,\"height\":698},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.godaddy.com\/research\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.godaddy.com\/research\/#website\",\"url\":\"https:\/\/www.godaddy.com\/research\/\",\"name\":\"Small Business Research Lab\",\"description\":\"GoDaddy Small Business Research Lab (formerly Venture Forward)\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.godaddy.com\/research\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/f47bf96a1d0dd677211f4891bd66e91f\",\"name\":\"Small Business Research Lab\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6a2cffea244b1c2112d3234bb9a73f59?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6a2cffea244b1c2112d3234bb9a73f59?s=96&d=mm&r=g\",\"caption\":\"Small Business Research Lab\"},\"url\":\"https:\/\/www.godaddy.com\/research\/author\/small-business-research-lab\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t","description":"New research from GoDaddy and UCLA Anderson Forecast reveals that small business data provides earlier and stronger economic signals than Wall Street. Discover how a 1% increase in small business births correlates with higher GDP and lower unemployment.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/","og_locale":"en_US","og_type":"article","og_title":"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t","og_description":"New research from GoDaddy and UCLA Anderson Forecast reveals that small business data provides earlier and stronger economic signals than Wall Street. Discover how a 1% increase in small business births correlates with higher GDP and lower unemployment.","og_url":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/","og_site_name":"Small Business Research Lab","article_published_time":"2026-03-02T18:21:17+00:00","article_modified_time":"2026-03-03T17:27:53+00:00","og_image":[{"width":1156,"height":698,"url":"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg","type":"image\/jpeg"}],"author":"Small Business Research Lab","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Small Business Research Lab","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#article","isPartOf":{"@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/"},"author":{"name":"Small Business Research Lab","@id":"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/f47bf96a1d0dd677211f4891bd66e91f"},"headline":"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t","datePublished":"2026-03-02T18:21:17+00:00","dateModified":"2026-03-03T17:27:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/"},"wordCount":604,"image":{"@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage"},"thumbnailUrl":"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg","articleSection":["New Research"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/","url":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/","name":"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t","isPartOf":{"@id":"https:\/\/www.godaddy.com\/research\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage"},"image":{"@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage"},"thumbnailUrl":"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg","datePublished":"2026-03-02T18:21:17+00:00","dateModified":"2026-03-03T17:27:53+00:00","author":{"@id":"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/f47bf96a1d0dd677211f4891bd66e91f"},"description":"New research from GoDaddy and UCLA Anderson Forecast reveals that small business data provides earlier and stronger economic signals than Wall Street. Discover how a 1% increase in small business births correlates with higher GDP and lower unemployment.","breadcrumb":{"@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#primaryimage","url":"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg","contentUrl":"https:\/\/www.godaddy.com\/research\/wp-content\/uploads\/2026\/02\/Small-Businesses-vs-Wall-St_Cover_5.jpg","width":1156,"height":698},{"@type":"BreadcrumbList","@id":"https:\/\/www.godaddy.com\/research\/what-small-businesses-tell-us-about-the-economy-that-wall-street-cant\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.godaddy.com\/research\/"},{"@type":"ListItem","position":2,"name":"What Small\u00a0Businesses\u00a0Tell Us About the Economy That Wall Street\u00a0Can\u2019t"}]},{"@type":"WebSite","@id":"https:\/\/www.godaddy.com\/research\/#website","url":"https:\/\/www.godaddy.com\/research\/","name":"Small Business Research Lab","description":"GoDaddy Small Business Research Lab (formerly Venture Forward)","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.godaddy.com\/research\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/f47bf96a1d0dd677211f4891bd66e91f","name":"Small Business Research Lab","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.godaddy.com\/research\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6a2cffea244b1c2112d3234bb9a73f59?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6a2cffea244b1c2112d3234bb9a73f59?s=96&d=mm&r=g","caption":"Small Business Research Lab"},"url":"https:\/\/www.godaddy.com\/research\/author\/small-business-research-lab\/"}]}},"_links":{"self":[{"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/posts\/9254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/comments?post=9254"}],"version-history":[{"count":0,"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/posts\/9254\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/media\/9276"}],"wp:attachment":[{"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/media?parent=9254"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/categories?post=9254"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.godaddy.com\/research\/wp-json\/wp\/v2\/tags?post=9254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}