Wine and dine some legal experts, first.
Before you make your move to sell wine online, it’s best to learn about all legal statues. Some states let you sell wine just about anywhere: online, in gas stations and supermarkets, or niche wine stores. Some are much more restrictive. Especially if you’re looking to sell wine to other states or countries--that’s where things gets a little sticky.
The best course of action is to take your old college friend-turned-lawyer out for some dinner and drinks. Maybe invite them to your house or vineyard for some free samples and consult them about legally selling wine online. Don’t have one of these trusted comrades? Consult licensing lawyers or shop around and see who can give you the best advice for local, national, and international online wine-selling laws.