STORE-Logo-2024

The domain that does more

A 12-month independent study analyzing two nearly identical online stores found that the online store using a .store domain outshined its generic counterpart on key metrics like traffic, cost per conversion, and search engine visibility; proving .store is the best domain to sell online.

87% more traffic

Watch as more traffic parades through your digital doors, ready to check out your products and checkout their carts.

12% lower cost per conversion

Get more bang for your buck by turning browsers into buyers with fewer marketing dollars.

2X search visibility

Don’t just climb the search engine ladder; take the express elevator to the top with a name that ranks higher and faster, boosting visibility.

Stand out with the G.O.A.Ts

A-list brands and celebrities at the peak of their game — all choose to sell on .store domains. Unlike long, unmemorable domain names, a .store domain clearly represents the purpose of their presence online and fits perfectly with their goal to sell.

Share a namespace with www.rihanna.store, www.mrbeast.store, www.discord.store, www.urbandictionary.store, and more. Get your .store domain today.

Save over $3,912.37 on essential business tools

From finance to marketing and ops to analytics, save big on essential tools to set up, launch, and grow your online store.

Get deals for free on www.elevate.store — crafted with love by the team at .store for sellers who use .store domains.

FAQs about .store

What is a .store domain?

.store is a new top-level domain (nTLD) designed for e-commerce businesses. If the primary goal of your website is to sell, nothing says it better than a .store domain. Whether on a search engine listing or a print ad, users know that a website on a .store domain is a store to buy from.

What is a .store domain used for?

.store domain is used for creating a unique online address for anyone looking to sell products or services online. A .store domain helps businesses stand out in a crowded digital marketplace by directly communicating their e-commerce-focused intent.

Is .store a top-level domain?

Yes, .store is a new top-level domain (nTLD). It's part of the domain name system's hierarchy and is specifically tailored for e-commerce, making it a perfect choice for online sellers and stores.

Is .store a good domain?

.store is a good domain for online stores that want to state their intent to sell online clearly. It's highly relevant for e-commerce, easy to remember, and helps improve brand recognition and SEO performance by signaling exactly what your site is about.

How to get a .store domain?

Getting a .store domain is a straightforward process:

  • Search for your desired domain name
  • Proceed to register the domain. You'll need to provide some basic information and complete the purchase
  • Once registered, you can connect your .store domain to your website or any e-commerce platform

How to pick a domain name for an e-commerce store?

Picking a domain name for an e-commerce store involves a few key considerations:

  • Keep it short, memorable, and easy to spell
  • Make sure it reflects your brand or the products you sell
  • Avoid hyphens and numbers to ensure clarity

Getting a .store domain name for your online store can help you check the above off.

Why use a .store domain?

Using a .store domain offers several benefits:

  • Clear Purpose: Instantly communicates your website's e-commerce intent
  • Brand Enhancement: Helps build and reinforce your brand identity
  • Proven Advantage: .store domains are proven to drive 87% more traffic, 12% lower cost per conversion, and 2X search visibility
  • Memorability: Makes your domain name easier for customers to remember and revisit
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