GoDaddy Airo™ Site Optimizer best practices
Airo™ Site Optimizer and Airo Plus™ Site Optimizer help save you time by improving your site's search engine optimization (SEO), accessibility, and content. SEO is essential to get your website seen by more people online. When someone searches for something using Google or another search engine, SEO helps your website appear higher in the search results. The higher your website is in the search results, the more likely people will visit it.
You can do a few key things to optimize your website for search engines. This includes choosing the right keywords for people to search for and using those keywords in your content. It also includes ensuring your title and description tags are keyword-rich, your site has a robots.txt file, and your content uses headers to organize it. Finally, it includes ensuring your website loads quickly and is easy for search engines to crawl.
总体而言，SEO可以帮助搜索引擎理解您的网站内容，从而确定网站内容与用户搜索的内容是否相关。随着越来越多的人通过搜索找到您，SEO最佳做法可以显着增加您的网站流量。
Compare Airo Site Optimizer and Airo Plus Site Optimizer features
AI-driven insights and actionable recommendations for better marketing and SEO for your website. Purchase Airo Plus to unlock your site's SEO potential.
| 功能 | Airo Site Optimizer | Airo Plus Site Optimizer |
|---|---|---|
| Airo Plus bundle: Gain access to Airo Plus Site Optimizer, and the Airo Plus suite of tools. | — | ✔ |
| Multi-page support: Automatically identify top pages, then allow for manual page management including adding/removing additional pages. | Homepage Only | All Pages |
| Scan multiple sites: Unlock the ability to scan more than 1 website for Airo Site Optimizer. | — | ✔ |
| Ongoing SEO optimization: Go beyond a single site scan. Get periodic scans of your site for SEO optimizations in the background automatically. | — | ✔ |
| Structured data analysis: Validate your schema markup and receive recommendations to enhance your search engine understanding and rich snippet creation. | ✔ | ✔ |
| Keyword tracking: Get a historical view of your keyword performance and track your keyword rank progress. | ✔ | ✔ |
| "Easy button" for Managed WordPress: Resolve opportunities with one-click actions and application programming interfaces (API). | ✔ | ✔ |
| Meta title and description analysis: Enhance search engine understanding of your page title and description. | ✔ | ✔ |
| Competitive content analysis: Evaluate, score, and receive optimization opportunities based on niche, goals, and competitor analysis. | ✔ | ✔ |
| Social tag analysis (cards): Validate your social tag markups and get recommendations on enhanced social sharing. | ✔ | ✔ |
SEO选项
Understanding the SEO options available in Airo Site Optimizer and Airo Plus Site Optimizer will help you organize your website's optimizations. You can adjust the settings to ensure your website's goals and keywords are available for the specific pages you want to optimize. Fine-tuning these settings will help you improve your website's discoverability and SEO ranking.
These SEO settings can be modified and added to the pages you select in 
Settings.
元标题
标题标签提供了网页内容的简短摘要。它显示在搜索引擎结果中。标题标签可帮助搜索引擎理解网页内容。它还鼓励用户选择链接。因此，良好的标题标签可以提高搜索排名，并吸引更多人访问您的网站。在mozilla.org上查找更多信息。
元描述
description标签提供页面的简短概述。它使用重要的关键字。这有助于搜索引擎正确呈现内容。它使用户更有可能在搜索结果中选择链接。有效的描述标签可提高可见性，并吸引更多访客访问您的网站。在mozilla.org上查找更多信息。
机械手标记/文件
robots标记或robots.txt文件告诉搜索引擎爬虫哪些页面要访问，哪些页面不应该索引。这样一来，您就可以控制搜索结果，并防止安全网页或慢速网页的爬网。因此，漫游器文件提高了网站性能并管理了搜索可见性。在robotstxt.org上了解如何使用robots.txt文件。
标题层次结构
使用正确的标题对于理解必不可少。像H1和H2这样的标题通过将网页分成清晰的分区来组织网页上的内容，帮助用户找到想要的内容。例如，H1可以是主要主题，H2可以是其下的子主题。在mozilla.org了解如何使用标题。
图像描述
称为替代文本的简短描述应添加到图像中，以实现SEO和可访问性。替代文本可汇总图像中的内容，屏幕阅读器用户可以听到。如果图像加载失败，也会出现此错误，即使发生错误也可为用户提供上下文。在mozilla.org了解如何使用图片描述。
您可以在我们的资源库中查找图像优化的详细细分。
可访问性
可访问的在线内容允许更多的人查看您的网站并参与您的网站，在提高您的流量的同时，也造福于社会。您可以在access.mozilla.org上找到有关可访问性的详细信息。
X卡（Twitter）
通过X卡，您可以向X帖子添加照片，视频等，从而为您的网站吸引更多流量。通过向页面添加代码，任何X帖子链接都将在向您的所有跟随者显示的媒体中显示“卡片”，并让您的内容脱颖而出。的X卡的详细信息可以在官方网站上找到。
社交分享卡（Facebook）
打开图协议指导社交网站如何呈现页面或视觉链接。使用Open Graph标签的网站已成为丰富的对象，创建了更具吸引力和信息量的社交分享。例如，新闻链接可能会显示标题，图片和描述。您可以在ogp.me找到有关Open Graph协议的详细信息。
更多信息
- 想知道如何为您的企业网站执行SEO？查看此方便的初学者指南，指导您正确定向。
