GoDaddy Small Business Research Lab quantifies the impact 20+ million online entrepreneurs have on their local economies, and provides a unique view into their attitudes, demographics, and needs.

Did you know?

94%
Of microbusinesses have fewer than 10 employees
1 in 5
Microbusinesses owners make over $120k
30%
Currently own more than one business
Kat Hernandez - Juanita's Plants
Updated Dec 2025
Microbusiness Data Hub
Over the last six years, GoDaddy Small Business Research Lab met with hundreds of local policymakers, economic developers, researchers, and academics to share what we know about microbusinesses.

NEW: Visit research.godaddy/data to explore the data on ChatGPT.​

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Country-Specific Microbusiness Insights

Select below to see localized research data, entrepreneur stories and reports on microbusinesses.

Hannah Manewell

Blooms by the Bay Florist
bloomsbythebay.com.aubloomsbythebay.com.au

Tanika "Nika” Nelson

Nika’s Cupcake Bar
nikascupcakebar.comnikascupcakebar.com