This easy-to-use visual design tool is a must

5 min read
Ashliegh Gehl

Whether you’re launching a new startup or have been running a company for a few years, the right visual design tool can make a world of difference to your venture. An excellent visual design tool can give all your visual communication assets — website, social media content, digital ads, emails — that polished, professional look.

It’s the difference between looking fresh and contemporary vs. flat and outdated.

Breathe easy, because you don’t need a bottomless budget or training in graphic design to make it happen. You just need the right tool.

The answer to your worries and wishlists

Regardless of where you are in your small business journey, you may have had that moment where you look at your bigger competitors and wonder how you’re going to keep up. It’s worrisome, but it’s important to remember that startups are agile, and that makes them powerful.

You can respond far more quickly to opportunities than they can.

It’s not easy juggling a startup, building a loyal customer base and empowering employee ambassadors. Then, of course, there’s having a healthy, fulfilling personal life. Although our reasons may be different, we all wish we had a little more time to invest in what interests us most. Time is valuable.

This is why a seamless visual design tool needs to be on every small business owner’s wishlist. It’s a beautiful act of efficiency when, from one place, you can:

  • Update your website with fresh images
  • Turn out great-looking digital ads
  • Keep elements of your visual communications consistent

Using one tool to manage all of this can create space for you to focus on your business.

Say hello to Over, today's must-have visual design tool

Over by GoDaddy is a powerful visual content creator studio that’s part of GoDaddy’s Website + Marketing , an all-in-one digital marketing tool.

Websites + Marketing is an incredible combination of tools for startups and a time-saving grace.

Over was created just for small business professionals seeking simplicity, gorgeous designs and a multipurpose app that can be used by any member of your team.

Over by GoDaddy home page
Say goodbye to unnecessary stress and hello to effortless digital content creation.

GoDaddy really likes to solve problems for small businesses and offer solutions that will help SMBs improve and grow. One of the ways they do this is to remove barriers to trial with a free plan.

With Over, you can enhance your brand and feel proud about your customer-facing visual communications. When your customers ask which design studio you’re working with, you can proudly say everything is your company’s handiwork, proudly curated with Over.

Related: Web marketing grows up

Easy to use on any device

We all have our favourite devices. With Over, you don’t have to compromise your personal tech preferences to create great ads and social posts. Be it a desktop, tablet or smartphone; you can create visual designs with Over wherever you may be, on any device you choose.

Need to escape your home office? Take your phone to the park, get some fresh air and start creating!

There’s a reason why Apple recognized the Over mobile app as the “Best 2019 App Trend of the Year.”

With a flexible, user-friendly interface, you can focus on quickly crafting what you need, when you need it without having to know design principles. It works wonders!

Stylish templates

Sample template for an Instagram post.

Over has countless premium templates from which to choose, and they’re all ready to customize to suit your business personality.

You can further refine your templates by using techniques such as blending, masking and layering to create a visual design that’s one-of-a-kind.

Once you upload your company’s logos and fonts and input your colour palettes, you’ll have quick access to your brand assets when and wherever you need them.

Graphic showing over blend layer and mask features

One of the elements of business success is brand consistency. Your personalized templates will help you clearly communicate on-brand messages to your audience and invite response — no matter which of your staff members create and publish them.

A refreshing on-trend library at your fingertips

Finding photographs and videos for your visual designs is a lot easier with Over. No need to scour the internet and read lengthy license agreements to tell if you’re safe to use a photo — Over gives you access to a frequently-updated library of:

  • Videos
  • Photos
  • Graphics
  • Fonts

Over also unlocks the doors to stock photography on Unsplash, Pixabay and Google Images. These digital resources significantly expand your visual communication toolbox.

Room for the whole team

Overhead view of three people gathered around a laptop.
Once you upload your logo, fonts and colours, anyone on your team can create on-brand posts and ads.
Photo: Windows on Unsplash

In small teams, everyone pitches in and does their part. Over makes space for teams to collaborate. Members can review designs and give instant feedback. This is incredibly helpful for editing content. It’ll ensure that no visual design is released with a typo.

Your team can also open the templates you’ve created, so you don’t need to worry about an off-brand ad being released on your social media feeds.

Ready to take your design to the next level?

Think about how much time and money you’ve spent on visual designs for your social media channels, email marketing campaigns, digital ads and business website — it can really start to add up. Plus it’s so inefficient to have everything on different sites and apps.

Over is part of GoDaddy’s Website + Marketing, a dream team combo that becomes a fulsome creative studio for all of your visual design needs.

Some of the perks include:

  • A robust library of stock photography and videos, updated daily
  • Countless templates from which to choose
  • An easy editor with no learning curve

All that’s missing is your personal touch. If you’re ready to expand your reach and attract more business, Over from GoDaddy is here. Happy creating!