New Research
The Most Entrepreneurial College Towns of 2026
See which 2026 college towns are growing the fastest when it comes to the creation of new small businesses, and explore exclusive sortable tables ranking the most entrepreneurial college towns according to GoDaddy.
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Research
Small Business Owners Are Defining An Empowerment Economy
This is the Empowerment Economy: a time when more people have more ways to earn a living and more freedom to define success on their own terms.Economic empowerment is not about having perfect conditions. It is having more choices when conditions are imperfect. For the first time, we have real-time data with GoDaddy Small Business Research Lab, not just what's happening but also its impact, allowing us to see and understand the individuals better understanding them, and therefore to better support them.
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New Research
Ink & Business Links
Seven percent of small business owners have gotten a tattoo or body art to celebrate a meaningful business milestone. Starting a business or getting a tattoo may have only a slight overlap directly, but the journeys and mindsets are not too different.
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New Research
Small Business: A Closer Look at Makers
New GoDaddy data shows 17% of small businesses make what they sell, and these makers sell online and nationwide more often, and are more optimistic, than other small businesses.
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New Research
Discover the Most Entrepreneurial Cities of 2026
Entrepreneurs are reshaping local economies and redefining what's possible. From vibrant metros to unexpected suburban powerhouses, explore GoDaddy’s latest global ranking to uncover the fastest-growing entrepreneurial hotspots across the US, UK, and Australia.
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City Spotlight
Los Angeles is a City of Entrepreneurs
In Los Angeles, 1 in 6 residents are now running a small business, representing over 1.6 million entrepreneurs. Discover how these microbusinesses are shaping the city's future and why more people than ever are choosing to build something of their own.
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City Spotlight
San Francisco is Built to Support Small Businesses
San Francisco is the most entrepreneurial city in the U.S., boasting 17 microbusinesses per 100 people. Discover why SF’s unique ecosystem makes it the highest concentration of small businesses in California and how locals are building their own future.
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Research
What Small Businesses Tell Us About the Economy That Wall Street Can’t
New research from GoDaddy and UCLA Anderson Forecast finds that small business data can offer earlier, and in some cases stronger, signals of U.S. economic performance than traditional measures such as the stock market.
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Q&A
Forbes: Meet Alex Rosen, The Small Business Savant Mixing Art and Commerce
Alex Rosen, the "Small Business Savant," shares insights on the shifting economic landscape, the power of human connection in a digital world, and why small businesses are the "tide that lifts all boats" in 2026.
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Opinion
Why 2026 May Favor the Small and Connected
Small business owners are entering the year amid slowly easing inflation and ongoing cost-of-living pressures. On the surface, many of these entrepreneurs plan to hire and spend conservatively. Beneath that restraint is something closer to wild optimism—not about the broader economy right now, but about what they can achieve over time.
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