What are SSL Certificates?
People are getting smart about online security. More and more of them are looking for the padlock icon, the “https” prefix and a green address bar in their browser before submitting personal information online. If your Web site doesn’t have an SSL Certificate, visitors may leave before making a purchase, creating an account or even signing up for a newsletter. But you can change all that with an SSL Certificate.

SSL Certificates are digital certificates that authenticate the identity of a Web site to visiting browsers and encrypt information for the server via Secure Sockets Layer (SSL) technology.

An SSL Cert serves as an electronic “passport” that establishes an online entity’s credentials when doing business on the Web. When an Internet user attempts to send confidential information to a Web server, the user’s browser will access the server’s digital certificate and establish a secure connection.


How Can I Secure My Website?
Installing an SSL (Secure Sockets Layer) Certificate from GoDaddy.com on your e-commerce Web site allows you to secure your online business and build customer confidence by securing all online transactions with up to 256-bit encryption. An SSL Certificate on your business’ Web site will ensure that sensitive data is kept safe from prying eyes via a secure server. With a GoDaddy.com SSL Certificate, customers will place more trust in your secure website.

Before issuing a certificate, GoDaddy.com rigorously authenticates the requestor’s domain control and, in the case of Deluxe High Assurance SSL Certificates, the identity and, if applicable, the business records of the certificate-requesting entity. The authentication process ensures that customers and business partners can rest assured that a Web site protected with a GoDaddy.com certificate can be trusted. Additionally, GoDaddy.com Premium Extended Validation SSL Certificates provide the highest level of online assurance – perfect for high-value e-commerce – where our standardized vetting process verifies the legitimacy and status of your registered business.

A GoDaddy.com SSL Certificate provides the security your business needs and the protection your customers deserve.
With a GoDaddy.com SSL Certificate, customers will know that you have a secure site.


What Are Extended Validation Certificates?
Premium Extended Validation Certificates provide the highest level of online assurance for your customers thanks to a process that’s standardized across all certification authorities. Using the most extensive SSL vetting process available, EV SSL certificates are available to two types of entities:

• Corporate organizations, which include corporations and limited-liability companies
• Business Entities, which do not qualify as a Corporate Organization, but are legally registered businesses with a verifiable, registered principal individual.

Both types of business entities need to be legally registered in the U.S. and verified with a registered status of “Good Standing,” “Active” or equivalent. A letter from an attorney or accountant is typically required during application. The process then verifies the organization’s identity, the validity of the request and the overall legitimacy of the business.

This combination of a rigorous, standardized vetting process and new browser versions displaying EV SSL-secured Web sites differently helps visitors instantly recognize that a Web site can be trusted. As Internet users become familiar with the new browser versions, they will immediately recognize the difference between Web sites that are secured with traditional SSL certificates and those that are covered by the more stringent EV SSL.