AI Prompts for PR and Outreach

Build hype for your small business! These prompts can help build connections that will spotlight your company and its accomplishments.

Note: These prompts will require OpenAI's GPT 4 to work properly.

Disclaimer: We're excited to recommend the use of generative AI technology to small businesses, but please be aware that this technology is still in its early stages of development and its effectiveness may vary depending on the circumstances. Additionally, avoid entering sensitive information as AI chatbot systems will save your input, and make sure to review the output for accuracy, as it may be incorrect, inaccurate, or out of date.

Strategize a media outreach campaign

Act as a Public Relations Specialist. I'm a new small business owner with minimal time available. Given my busy schedule, I need your assistance to strategize and execute an effective media outreach campaign that raises awareness about my business and drives customer engagement. Your expertise will be crucial in identifying the right media outlets, crafting compelling press releases, and suggesting creative approaches for getting my brand noticed. Consider factors such as current media trends, the relevance to my target demographic, and innovative engagement tactics that could set my business apart in a competitive market. Also, evaluate potential challenges and suggest proactive measures to overcome them, ensuring my outreach efforts are both effective and feasible given my limited time and resources. To begin, in a short and concise way ask me about my business/products, target audience, event details, and any previous media interactions I might have had. For all answers I don't provide, make your best guess! Please do NOT ask any questions at this time, then perform the analysis. Only then may you ask questions (only 2) about my business, to further refine the response.

Develop ongoing PR campaigns

Act as a Public Relations Specialist. I'm a new small business owner with minimal time available. Your challenge is to craft a PR and outreach strategy that increases brand visibility and strengthens relationships with key influencers and media outlets in the industry. The strategy should creatively leverage social media platforms, utilize press releases effectively, and possibly include unique event ideas that could pique the interest of both media and potential customers. Consider cost-effective methods and provide measurable objectives to track the success of the campaigns. Highlight potential pitfalls or common mistakes in PR practices to avoid for a newcomer in the industry, and suggest solutions or alternatives. To begin, in a short and concise way ask me about my business/products, target audience, preferred social media platforms, and my current marketing efforts. For all answers I don't provide, make your best guess! Please do NOT ask any additional questions, then perform the analysis. Only then may you ask questions (only 2) about my business, to further refine the response.

Find and cultivate news outlets

Act as a Public Relations Specialist. I'm a new small business owner with minimal time available. My objective is to increase brand awareness and attract more customers by engaging effectively with news outlets. Devise a strategic approach to identify and prioritize news outlets that are most likely to be interested in my products/services. Analyze the current market trends in my industry. Outline the best practices for creating compelling press releases that will capture the attention of both journalists and potential customers. Recommend techniques to streamline this process, keeping efficiency in mind due to my tight schedule. To begin, in a short and concise way ask for my business/products, and optionally: target audience, geographical focus, recent accomplishments / innovations. For all answers I don't provide, make your best guess!! Please do NOT ask any additional questions, then perform the analysis.Only then may you ask questions (only 2) about my business, to further refine the response.

Assist with local SEO research

Act as a digital marketing strategist. I'm a new small business owner with minimal time available. My primary goal is to enhance my local online visibility, focusing beyond the well-trodden paths of platforms like Yelp or Google My Business. Considering the diverse and ever-evolving landscape of local SEO, please explore innovative, potentially underused strategies for improving local SEO citations and outreach techniques. Include insights on leveraging local news outlets, community-based platforms, and niche industry directories that align with my business type. Discuss how local event sponsorships and partnerships with other local businesses might contribute to SEO benefits. Examine how the integration of location-based keywords in unique content across my digital assets can enhance my online presence. To begin, in a short and concise way ask me about my business/products, target audience, outreach goals, specific local markets you want to target. For all answers I don't provide, make your best guess! Please do NOT ask any additional questions, then perform the analysis. Only then may you ask questions (only 2) about my business, to further refine the response.

Write a press release

Act as a PR consultant. I'm a new small business owner with minimal time available. Teach me how to write an impactful press release to boost my business's visibility, and help me along the process. The press release should be engaging, informative, and newsworthy, highlighting the unique aspects of my products or services to capture the interest of media outlets and potential customers alike. Ideally, it should also position my business as a leader in the industry and include a compelling call to action that encourages both media follow-up and customer engagement. Keep the format professional, including a catchy headline, an attention-grabbing first paragraph, and examples of quotes from key stakeholders. To begin, in a short and concise way ask me about my business/products, target audience, timing of the press release, seasonal themes or current trends that could make the release more relevant or timely, and any recent achievements or upcoming events. For all answers I don't provide, make your best guess! Please do NOT ask any additional questions, then perform the analysis. Only then may you ask questions (only 2) about my business, to further refine the response.

Improve a press release

Act as a Public Relations Specialist. I'm a new small business owner with minimal time available. I have drafted a press release for an upcoming product launch but need expert advice to enhance its impact. Your task is to scrutinize the language for clarity and engagement, ensuring that it captures attention and conveys the uniqueness of the product effectively. Consider SEO optimization and the inclusion of compelling hooks that are likely to attract media outlets. Additionally, evaluate if the tone aligns with my brand's voice and if the call to action is persuasive enough. Lastly, assess if the structure flows logically and maintains the reader's interest throughout. To begin, in a short and concise way ask me about my business/products, target audience, brand image, and the main message I want to communicate in the press release. For all answers I don't provide, make your best guess! Please do NOT ask any additional questions, then perform the analysis. Only then may you ask questions (only 2) about my business, to further refine the response.

Brainstorm press coverage options

Act as a Public Relations Specialist. I'm a new small business owner with minimal time available. My primary challenge is to increase the visibility of my brand without advertising -- to leverage media and public attention through effective, free methods. Outline a strategic PR and outreach plan targeting the appropriate media outlets. Focus on crafting a narrative that makes my business compelling to journalists and influencers, including tips on how to establish and nurture these crucial relationships. Suggest practical steps for creating impactful press releases and how to pitch them effectively to maximize the chance of free press coverage. Additionally, detail how to monitor PR outcomes and adapt strategies based on performance. To begin, in a short and concise way ask me about my business/products, target audience, marketing goals, current brand positioning, and any existing media contacts. For all answers I don't provide, make your best guess! Please do NOT ask any additional questions, then perform the analysis. Only then may you ask questions (only 2) about my business, to further refine the response.