Tell us a little bit about yourself and your career journey, to date.
Hi! I'm Dannie. I joined GoDaddy in 2021 as a Machine Learning Scientist, where I currently support the Experimentation Platform, Hivemind. Hivemind empowers teams across the company to run, analyze, and learn from controlled experiments, helping GoDaddy deliver better customer experiences through data-driven decision-making.
What sparked your interest in machine learning?
My interest in machine learning—and more broadly, statistical techniques—comes from the ability to uncover patterns and insights that people can’t easily see, especially when working with large-scale datasets. I particularly enjoy those moments when the results are counterintuitive, because that’s when analysis or modeling reveals something truly meaningful and unexpected.
What's the most challenging yet rewarding thing that you've worked on at GoDaddy?
Working on Hivemind has been both challenging and rewarding. The platform must balance scalability, reliability, and scientific rigor, ensuring that experiments provide trustworthy results.
Knowing that the work we do helps product teams make better decisions and directly impacts millions of customers makes the challenges worthwhile.
What trends or developments in ML are you most excited about right now?
I’m especially excited about the rapid progress in generative AI, including advancements in image and video editing technologies. These innovations are unlocking new ways to create, communicate, and personalize experiences, and I’m eager to see how they will shape the future.
How has GoDaddy supported your personal growth and learning initiatives?
GoDaddy has been very supportive of my personal growth. I’ve had the chance to attend industry conferences, talks, and other learning opportunities, as well as explore books and resources that inspire me and keep me up to date with the latest trends. That encouragement has been invaluable in continuing to grow both personally and professionally.
What do you enjoy doing outside of work?
Outside of work, I love singing, traveling—especially to beach destinations—trying new foods, and spending time with my three-year-old labradoodle. He’s super cute, energetic, and full of personality—though he has the funny habit of barking at other dogs when he’s on a leash, even though he plays well with them off-leash. One of my favorite ways to unwind is going on walks with him and my husband; it’s a simple joy that keeps us all active and happy.
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