Got a business idea you’ve been sitting on?
Small Business Week is your moment to stop overthinking and start building. Welcome to GoDaddy’s fun, lightweight 7-day challenge designed to help you turn your idea into a real, live business.
Instead of overwhelming you with everything at once, we’re breaking it down into simple daily steps. Each day, you’ll complete one task. Each task unlocks a sticker.
And by the end of the week? You’ll have your very own business.
How the 7-day business challenge works
- Complete one task each day
- Share your progress (because support and momentum matter)
- Launch your business in 7 days
Pressed for time? You can batch tasks. Prefer daily wins? Stick to the schedule. Either way, you’re moving forward.
Day 1: Start with a domain
Every business starts with a name. But today, you’re taking it one step further. By choosing your domain name first, you’re claiming your space on the internet.
Your domain is your digital home. It’s how people find you, remember you, and trust you.
Don’t worry about getting it perfect. Choose something that feels right now — you can evolve later.
The most important thing is getting started.
Sticker unlocked: “I made it official”
Task list:
- Brainstorm a few business name ideas
- How to choose a domain name
- Buy your domain with GoDaddy
Day 2: Get a professional email
Bonus: Double sticker day
Now that your business has a name, it’s time to make it feel real. A professional email (like you@yourbusiness.com) builds instant credibility. It tells customers — and yourself — that this is no longer merely an idea. Now it’s a business.
Sticker unlocked: “Inbox upgraded”
Bonus sticker: “I’m legit now”
Task list:
- Create your professional email using your domain
- Send your first test email (yes, even to yourself)
- The benefits of professional email for business
Your business needs professional email.
Day 3: Choose your brand style
Now we move from official to memorable. It’s time to drill down on your unique brand style. Are you:
- Playful?
- Bold?
- Minimalist?
- Luxe?
- Friendly?
There’s no wrong answer. The goal is clarity, not perfection.
Don't fret over getting it perfect right away; this is all about progress and making a start.
Pick a direction and commit to it for now.
Sticker unlocked: “I have a vibe”
Task list:
- Choose three words that describe your brand
- Decide on your visual direction (colors, tone, style)
Day 4: Design your logo
This is where your business starts to come to life. Your logo doesn’t need to be complicated; it just needs to represent you.
Using GoDaddy’s logo tool, you can generate and customize a logo in minutes. No design background required.
Done is better than perfect.
Sticker unlocked: “This is my brand”
Task list:
- Create your logo with GoDaddy’s logo-maker
- Choose fonts and colors that match your brand style
Design faster with our new Logo Maker — Airo Plus™ Logo
Airo Plus™ helps you quickly generate a logo that looks great everywhere – no design experience needed.
Day 5: Create a website
You’ve got the foundation. Now it’s time to personalize it.
Depending on what your business is about, you can even set up an Online Store or appointments.
Your website is your digital storefront. It’s your space to tell people:
- What you do
- Who it’s for
- Why it matters
Keep it simple. Clear beats clever.
Sticker unlocked: “This is my space”
Task list:
- Customize your website using GoDaddy Website Builder
- Add your business description
- Upload your logo and brand elements
- Set up your ecommerce store and/or appointments
Day 6: Spread the word
You don’t need everything finished to start showing up. In fact, starting before you feel ready is part of the process.
A “Coming Soon” page builds anticipation, gives you accountability, and lets people know something is on the way.
Sticker unlocked: “Watch this space”
Task list:
- Publish a “Coming Soon” page or message
- Share it with your network using our Digital Marketing Planner
Let our experts handle your digital marketing campaigns.
Day 7: It’s go time!
This is it. Seven days ago, this was just an idea. Now it’s a business.
Launching doesn’t mean everything is perfect. It means you’re ready to be seen, to learn, and to grow.
Take a breath. Then hit publish.
Sticker unlocked: “I launched my business”
Task list:
- Publish your full website and announce it on socials ✨
- Download the GoDaddy app to expertly manage your business on the go
- Share your business with the world
Stick with us. Let’s go places.
Seven days. Seven stickers. One real business. This challenge isn’t about doing everything flawlessly. It’s about committing to your idea and taking action, step by step, day by day.
So let’s do exactly that.
Disclaimer: This content is for informational purposes only and should not be considered legal advice.