Social media is one of the most important tools in a small business owner’s toolbox. In this day and age, it is important to constantly engage with your customer base with timely and relevant posts so that you can continuously grow your business.
However, it can be difficult and time-consuming to keep track of every single upcoming holiday or occasion while still running your business. Posting regularly on social media can be overwhelming and time-consuming for small business owners — especially when your passion lies within your small business, and not becoming an expert digital marketer.
That is why we are excited to announce that Websites + Marketing now alerts business owners about upcoming holidays and occasions with the Marketing Planner. It provides relevant content suggestions, along with attractive templates to match those events. It also provides you a calendar view so you can create and schedule social media posts up to four weeks ahead. GoDaddy customers can now drive more traffic to their sites with this new ability to plan, schedule, and track posts — all from the social dashboard.
Link your social media accounts to the Websites + Marketing Dashboard
Before we get started, you’ll need a Websites + Marketing account. Then, log in to your GoDaddy account and select your Websites + Marketing site. Sync all your social media accounts you would like to post to from the dashboard. Once your accounts are synced, select Marketing > Marketing Planner.
Get alerted about upcoming holidays, occasions and trending topics
Once you have linked your account, you can then browse through the feed for upcoming holidays and occasions. The feed will show you upcoming events for a four-week timeline.
Do you have an exciting occasion coming up that will help you promote your business? You’re covered with the Marketing Planner! Our new planner capability will also provide you with relevant content and templates, based on the latest design trends and posts other businesses are making, for inspiration so that you can create the right post for your business. You can customize the template to suit your business needs.
Schedule your post up to four weeks in advance
We know it can get cumbersome to log in every day to post or keep track of what you have scheduled to post. Our new functionality allows you to not only schedule your posts across your social media accounts but also keep track of which posts have been scheduled and when. That way, it is easy for you to ensure that you are providing timely and relevant content at-a-glance.
Related: ">Planning ahead — How to create content calendars and why you need it
Track your results
This functionality also syncs with the social post dashboard within Websites + Marketing, making it easy for you to track engagement metrics for each of your posts
