SkillsCategory

How real people are making money with AI right now

21 min read
Kaleigh Johnson

Artificial intelligence (AI) is no longer just a buzzword for big tech companies. It’s a tool that freelancers, side hustlers, and small business owners are using every day to build income streams from home. From writing assistance and graphic design to automating simple tasks, AI is making it easier than ever to turn ideas into profit.

Entrepreneurs everywhere are exploring new ways to put these tools to work, and the opportunities are growing fast. The best part? Many AI platforms are free or low-cost, which means you don’t need a huge upfront investment to get started.

This guide will walk you through how to make money with AI, highlight the easiest ways to start earning from home, and show how free AI tools can help you build passive income step by step.

AI fundamentals: what you need to know

Artificial intelligence is technology designed to help machines “think” and perform tasks that usually require human effort. Think of it as software that can learn, adapt, and help streamline your work. Understanding the basics will make it much easier to see where AI fits into your business or side hustle.

A few key AI terms you should know before diving in:

  • Generative AI: Tools that create new content such as blog posts, images, product descriptions, or even code.
  • Machine learning: Systems that improve over time as they process more data, making them useful for things like customer recommendations or fraud detection.
  • Automation: AI-driven workflows that handle repetitive tasks like scheduling, data entry, or email follow-ups, freeing up your time for higher-value work.
  • Algorithm: A set of rules the AI follows to process data and make decisions.
  • Model: The trained system that uses data to generate results, like text, images, or predictions.
  • Training data: The information the AI studies to recognize patterns and improve accuracy.

Many of these components work together to make everyday tasks easier, boost creativity, and save time. Even if you’re brand new to the concept, the key is knowing that AI isn’t here to replace your skills; rather, it’s here to enhance them.

To learn more about how you can use AI for your small business, check out this step-by-step guide. You can also explore how to write prompts that help AI tools deliver better results. These resources will give you the foundation to put AI to work in simple, practical ways.

Disclaimer: When using AI tools, avoid entering sensitive information and always review output for accuracy. Additionally, this content is for demonstration purposes only; it does not represent any affiliation, endorsement, or sponsorship with ChatGPT or Open AI. All trademark rights belong to their respective owners. Third-party trademarks are used here for demonstrative and educational purposes only; use does not represent affiliation.

Finding your niche: use AI to make money with your own skills

The easiest way to start making money with AI isn’t by trying to master every tool at once. You should combine what you already do well with the capabilities AI brings to the table. Your niche is where your skills, interests, and market demand overlap, and AI can help you unlock new ways to serve that space.

Start by taking inventory of your strengths. Are you a writer, designer, consultant, or someone who’s good at organizing systems? AI tools can amplify those abilities instead of replacing them. For example, a writer can use AI for first drafts or idea generation, while a consultant can lean on AI analytics to identify trends for clients. A small business owner who thrives on creativity might explore generative design tools to produce logos, ad copy, or product visuals more efficiently.

The next step is to look for opportunities where your skills meet unmet needs in the market. AI can make it faster to test new offerings, such as launching a digital course, building an automated service, or creating templates for others in your industry. Think beyond “tech-heavy” jobs — creative projects, niche consulting, and even automating administrative tasks for small businesses all hold income potential.

Instead of chasing every new AI trend, focus on aligning your strengths with one or two tools that help you work smarter. That’s where you’ll create sustainable income. If you’re still narrowing in on the right direction, read this blog on how to find your niche.

Top 15 profitable ways to make money with AI

Artificial intelligence opens the door to dozens of new income opportunities, but not every path is the right fit for everyone. Below, you’ll find 15 of the most practical and profitable ways to start using AI to make money.

1. Launch an online store

AI makes ecommerce more accessible by helping you generate product descriptions, optimize listings, and handle customer service. This is a strong fit for entrepreneurs who want to sell physical or digital goods without getting bogged down in repetitive tasks and minimal overhead. Ecommerce businesses are scalable and flexible, but they have a lot of competition. GoDaddy’s online store builder and GoDaddy Airo can help you design, launch, and market your store quickly.

2. Start a dropshipping business

Dropshipping allows you to sell products without holding inventory. AI tools can recommend profitable items, forecast demand, and even automate customer service. This venture is best for entrepreneurs who want a low-risk entry into ecommerce. It requires little upfront investment, but it often results in thinner margins and reliance on suppliers. 

3. Content creation

Content creators can use AI to draft blog posts, ad copy, or social captions in minutes. This opportunity works best for writers, designers, and marketers who know how to polish AI drafts into original, high-quality work. It’s easily scalable and has a quick turnaround. Just keep in mind that it requires strong editing skills to keep content unique.

4. Sell art, logos, and merchandise

AI art and design tools allow you to create original graphics, logos, and merchandise. This works well for artists, designers, and small businesses selling products like t-shirts or mugs. You can eventually work your way up to earning passive income, but be mindful of any applicable legal considerations. You can use GoDaddy’s logo maker to brand your products before selling them.

5. Build websites

Web designers and developers can stand out by offering AI-enhanced sites with features like chatbots, smart search, or content personalization. This opportunity is great for freelancers and agencies looking to deliver higher-value projects. Get started today with GoDaddy’s Website Builder and managed WordPress hosting.

6. Offer business naming and branding services

Many new business owners struggle to find the perfect brand name. Freelancers can offer branding packages that include names, domains, and logos created using free AI tools like GoDaddy’s Business Name Generator and domain search tools. It’s easy to start this venture, but be sure to consider the competition you may encounter from free online tools.

7. Develop chatbots and automation solutions

Businesses are increasingly implementing chatbots and automation for customer support and sales. Developers and consultants can create AI-driven bots that automate service 24/7. If you have the right technical skills, this side gig could lead to recurring revenue. You can also learn more about different marketing automation tools that support these kinds of solutions.

8. Provide SEO and lead-generation services

Search engine optimization (SEO) and lead generation are two areas where AI can give you a real advantage. SEO tools powered by AI can analyze large sets of data, uncover keyword opportunities, track ranking changes, and even generate optimized content ideas. This path is best for freelancers, marketers, and agencies who already understand digital strategy and want to deliver measurable results for clients.

9. Explore affiliate and digital marketing

Affiliate and digital marketers can use AI to research keywords, write optimized content, and automate email or ad campaigns. This path is great for bloggers, influencers, or marketers who want to monetize an audience. This AI business idea is flexible and has low startup costs, but it takes time to build traffic and trust. Hosting your site with GoDaddy’s Managed WordPress Hosting helps you create a professional hub for your campaigns. GoDaddy also offers digital marketing solutions that can help expand your reach.

10. Implement social media and email automation

AI tools can schedule posts, generate captions, and analyze audience behavior to make your social and email marketing more effective. This works well for small business owners and social media managers looking to save time. GoDaddy Studio is another useful tool for creating branded graphics and content to support your campaigns. Whichever automation tool you choose, make sure you don’t use AI to replace authentic engagement with your audience.

11. Start an AI consulting and integration business

As AI adoption grows, businesses need guidance on choosing tools, integrating them into workflows, and training staff. Consultants who understand both business operations and AI tools can offer high-value services. You can run your business from home or provide in-person services.

12. Dabble in freelancing

Freelancers can use AI to speed up services like copywriting, transcription, graphic design, or coding. It’s a good fit for anyone already offering these skills who wants to boost productivity and take on more clients. The main thing to remember here is to use AI tools as an assistant, not a replacement for doing work. Doing so can increase efficiency while still allowing you to offer high-quality results.

13. Create educational resources

Making educational courses, tutorials, or e-books using AI tools can be a profitable way to teach others. This is best for educators, trainers, or professionals who enjoy breaking down complex topics. It’s one of the easiest ways to make money from home using AI, as long as you create valuable content.

14. Offer resume, translation, or localization services

AI tools can help you quickly draft resumes, translate content, and adapt messaging for different regions. This opportunity is best for career coaches, translators, or consultants who can refine AI outputs into polished, professional results. Using AI for these businesses can increase efficiency and output, but you must carefully edit every project to ensure accuracy.

15. Build a portfolio of AI-powered solutions

Entrepreneurs can create multiple AI-powered websites, apps, or tools and monetize through subscriptions, ads, or product sales. It’s best for tech-savvy individuals who want to diversify income streams. This venture can become recurring, passive income over time. However, it usually requires substantial time and resource investments. 

For guidance on presenting your work effectively, check out these tips for building a strong web design portfolio.

Essential AI tools to build your skills

AI income opportunities are only as strong as the tools you use to bring them to life. The good news is that you don’t need to be a developer or data scientist to start. Learning a few key AI tools across writing, design, automation, and analytics can help you quickly develop marketable, profitable skills.

GoDaddy Airo

GoDaddy Airo is an all-in-one AI platform designed specifically for entrepreneurs. It helps you build a website, create marketing copy, generate logos, and even manage your online store. Airo is built into GoDaddy’s ecosystem, so you can connect your domain, hosting, and branding seamlessly. It’s an ideal starting point if you’re looking for one tool to handle multiple parts of your business. 

ChatGPT

For anyone offering writing, consulting, or customer service, ChatGPT is one of the most versatile generative AI tools available. You can use it to draft blog posts, brainstorm marketing ideas, write email templates, or even script videos. ChatGPT can be used for free or upgraded to a paid plan for access to more capabilities and features.

Jasper

Jasper is a powerful AI writing tool built for businesses that need consistent content at scale. It’s especially helpful for marketers, agencies, and ecommerce owners who rely on product descriptions, ad copy, or long-form articles. Jasper includes templates and tone settings that make it easier to create content in a brand’s voice. It has more of a learning curve than most free tools, but it might be worth exploring if content creation is your focus.

MidJourney

MidJourney is a leading AI art generator. It produces detailed, unique images from text prompts that can be used for digital art, product designs, or marketing campaigns. Artists, designers, and ecommerce sellers benefit most from this tool. While results can be stunning, there are licensing questions to consider, so make sure you understand usage rights before selling anything.

Zapier

Zapier is an automation platform that connects your apps and lets you build AI-powered workflows without code. For example, you can set up systems that automatically send new leads from a form into your CRM, generate follow-up emails, or update spreadsheets. It’s best for small business owners and freelancers who want to save time on repetitive tasks. Zapier’s learning curve is manageable, and it can dramatically boost productivity once mastered.

ManyChat

ManyChat makes it simple to build AI-driven bots for platforms like Facebook Messenger, Instagram, or WhatsApp. Small businesses, consultants, and social sellers can use it to answer customer questions, qualify leads, or automate sales conversations. It’s an easy entry point to chatbot automation, but it still requires some technical skills.

Tableau

Tableau is a data analysis and visualization platform that offers AI integrations. Business consultants, analysts, and marketers can use it to identify trends, track KPIs, and create clear dashboards for clients. It can be a great tool for building trust, transparency, and professionalism.

Teachable

Teachable uses AI tools to help structure lessons, generate descriptions, and market your content. It’s best for educators, coaches, and entrepreneurs seeking passive income built on knowledge or expertise. Once your course is live, Teachable provides a strong platform for monetizing your expertise.

GrammarlyGO

GrammarlyGO builds on Grammarly’s well-known writing assistant with AI features that generate drafts, suggest rewrites, and improve tone. It’s a strong choice for freelancers, students, or business owners who need polished communication in emails, proposals, or marketing copy. 

Step-by-step roadmap to create income with AI

Turning AI into income doesn’t happen overnight. However, having a clear plan in place can help you move from brainstorming to execution faster than you think. Here’s a step-by-step path you can follow to stay focused, take action, and build momentum toward your first win.

Step 1: Identify your niche

Start by evaluating your skills, passions, and market opportunities. Consider where AI tools can enhance what you already do well, whether that’s writing, design, marketing, or automation. Create a shortlist of two or three possible directions and validate them by researching demand.

Step 2: Choose the right AI tools

Once you’ve found your niche, focus on one or two AI tools that will help you execute tasks quickly. Avoid overwhelming yourself by trying everything at once. The goal is to get comfortable with tools that bring immediate value to your niche.

Tip: Create a simple practice project — like a blog post, product mockup, or chatbot flow — to evaluate your options and learn by doing.

Step 3: Build a minimum viable product (MVP)

Your MVP is a small, testable version of your idea. Instead of waiting until everything is perfect, create a small version of your service or product that you can put in front of real people. This could be a basic website, a portfolio sample, or a pilot service. For example, a freelancer could offer a sample blog post written with AI, a designer could create a few AI-generated mockups, and a consultant might share a one-page report powered by AI analytics.

MVP checklist:

  • Outline the core problem your product or service solves
  • Create one clear deliverable that shows your solution in action (a draft, design, or demo)
  • Use AI tools to speed up creation (e.g., ChatGPT for content, Midjourney for graphics)
  • Build a simple landing page to host your MVP
  • Share with a small group of potential customers to get feedback

Step 4: Create your portfolio and proof of concept

Clients and customers want to see results. Use your first projects as portfolio examples. For services, create case studies showing how AI sped up results or improved quality. For products, collect testimonials or feedback from early users.

Tip: Keep everything simple and visual. One-page PDFs, screenshots, or short before-and-after examples can be enough to start.

Step 5: Set up business basics

Once you’ve proven your idea works, treat it like a business. Even if you’re starting small, having the right foundation builds credibility and makes it easier to scale later. At a minimum, you’ll want to secure and register a domain name, set up a branded email address, and create a simple process for accepting payments. This step builds credibility and helps you scale beyond side hustle status.

Business basics checklist:

  • Register your business name and secure your domain
  • Create a branded logo and email address for professional outreach
  • Set up invoicing or ecommerce tools to accept payments
  • Launch a simple website that explains what you offer and how to contact you
  • Document your pricing and policies so clients know what to expect

Step 6: Launch and market your business

Share your business as soon as your MVP and portfolio are ready. Use social media, email campaigns, and outreach to start building awareness. AI tools can help you write marketing copy, design visuals, and even automate follow-ups. The more feedback you collect, the faster you’ll know what’s working and what needs improvement.

Tip: Focus on one or two channels (like LinkedIn, Instagram, or email) that your target audience uses to avoid spreading yourself too thin.

Step 7: Iterate and grow

Every successful entrepreneur knows the first version of a new venture is just the beginning. Once you’ve launched and tested your MVP, use customer feedback to refine your offer, improve your portfolio, and adjust your pricing. Don’t be afraid to pivot—sometimes the real opportunity emerges after you see how people respond.

As you grow, you can add new AI tools to expand your capabilities. Maybe that means layering in automation with Zapier, offering personalized AI chatbots, or building digital products like templates or courses. Keep your improvements small and steady;  every iteration should make your business stronger without overwhelming you.

Growth checklist:

  • Collect and review feedback from every client or customer
  • Identify your top-performing offer and refine it further
  • Update your pricing or packages to reflect added value
  • Expand your toolkit with new AI solutions to increase efficiency
  • Set a growth goal for the next 30–60 days (e.g., more clients, new product, higher revenue)

Scaling and optimizing your AI income

Turning your AI side hustle into a full business requires building smarter systems, creating reliable revenue, and making your brand stand out. Here are a few proven strategies to keep your growth sustainable:

  • Automate what you can: Use AI and workflow tools to handle repetitive tasks like customer support, scheduling, or lead generation. This frees you to focus on higher-value work.
  • Delegate strategically: Hand off tasks that don’t need your direct attention. Smart outsourcing lets you scale without burning out.
  • Build recurring revenue: Explore subscriptions, retainers, or digital products that generate ongoing income instead of one-off payments.
  • Strengthen your brand: A recognizable brand builds trust and long-term value. Learn how to build a brand that helps you stand out from competitors.
  • Use feedback and data: Track which offers, services, or products perform best, and refine your strategy based on results.
  • Price with confidence: Raise rates as your expertise grows. Underpricing is one of the most common pitfalls for new entrepreneurs.
  • Expand strategically: Test new services or markets once you’ve built a stable foundation. This guide on how to grow your business can help you plan.

Ethics, legalities, and human touch

As you explore ways to make money with AI, it’s crucial to think beyond profits and focus on responsibility. Ethical use of AI means being transparent with your clients and customers about how you use these tools and respecting boundaries like data privacy, copyright, and licensing. 

Misusing AI-generated content or ignoring compliance rules can create serious challenges for your business. For more on this, check out this blog on the risks of AI and how to practice responsible use.

It’s also important to remember that AI should amplify—not replace—your skills. The human touch is what makes your services stand out, whether that’s creativity in design, strategic judgment in consulting, or authentic communication in marketing.

AI is evolving fast, which means the best opportunities often go to those who keep learning and adapting. Set aside time each week to explore new tools, test different workflows, and stay updated on how AI is being applied across industries. This habit sharpens your skills and helps you identify new ways to monetize before your competitors. 

One area to watch is multimodal AI, which are tools that combine text, images, audio, and video to create more advanced outputs. Other trends include AI-driven personalization, subscription-based models, and new marketplaces for AI-generated products and services. Continuously learning, experimenting, and innovating will prepare you to adjust your strategy and keep your AI-powered business moving forward.

Start your AI income journey today

Making money with AI comes down to starting small, building on your strengths, and learning as you go. AI tools can save time, increase efficiency, and open new income opportunities, but it is your creativity and judgment that turn those tools into lasting value. 

Now’s the time to put your ideas into action. GoDaddy has everything you need to begin, from AI-powered business name generation to GoDaddy Airo’s suite of business tools, and more. Get started with GoDaddy today to turn your AI-powered idea into real income.

FAQs about using AI to make money

How much money can you realistically make with AI, and what factors influence your earning potential?

How much you can make with AI depends on your niche, pricing, market demand, and how much time you commit. Some freelancers use AI to increase productivity and bring in a few hundred dollars a month, while entrepreneurs who build scalable businesses can grow into the thousands. The more you combine AI efficiency with your own expertise, the higher your income potential becomes.

What are the most common mistakes beginners make when trying to make money with AI, and how can you avoid them?

A common mistake made by beginners is relying too heavily on AI outputs without adding their own creativity or expertise. Others include underpricing services, spreading energy across too many projects, or chasing every new AI tool. The best way to avoid these pitfalls is to start with a clear plan, validate your ideas with real feedback, and refine as you go.

Do you need technical or coding skills to make money with AI, or can anyone get started?

You do not need technical or coding skills to make money with AI. Many AI platforms are built for beginners and offer no-code interfaces that handle the heavy lifting. Anyone with basic computer knowledge can start creating content, building websites, or offering services with AI tools.

Can you make passive income with AI?

Yes, AI can be used to create passive income streams such as digital products, subscription services, or affiliate websites. Keep in mind that passive income usually requires upfront effort to build a product, launch a site, or grow an audience.

What are some low-investment or no-code ways to start making money with AI if you’re not a developer?

You can use AI to make money with little investment, regardless of your technical skills. You could create blogs with AI writing tools, design products with platforms like MidJourney, and automate simple services with Zapier. You can also use AI to offer freelance support in areas like writing, design, or marketing.

Can you use AI for your side hustle?

Absolutely! AI is a great way to save time and grow a side hustle without adding more hours to your week. You can use AI to generate content, design graphics, automate customer outreach, or even build a small online store. Let AI handle repetitive tasks so you can focus on creativity, strategy, and customer relationships.